Several years ago, a strange, almost “disturbing” trend started happening on the Internet. As you surely know, blogging has become the defacto standard way for the average guy or gal to start a website because it doesn’t take any web design or programming skill. If you can type, you can blog. This ease of self-publishing online became of interest to weight loss enthusiasts who had been told about the power of journaling as a tool to increase your success and raise accountability. So they decided to do it electronically instead of on paper. Indeed, blogging your fitness and fat loss progress is a fantastic idea, especially because using a blog creates public accountability! Anyone who keeps nutrition, training and fitness journals has an advantage and I would predict much greater success for them. However, one group of bloggers made a mistake.
I’ve studied psychology and behavior modification right alongside exercise physiology and nutrition science for over 20 years because I believe that understanding motivation and changing your mindset are the missing links in long term weight control. People fail to achieve fitness goals and regain weight for a lot of physiological reasons, but they also stay fat or regain lost weight for psychological reasons. For example:
You can NEVER outperform your self image. </font size>
For as long as you see yourself and talk about yourself as a fat person, you will never become and remain a lean person. You can’t fight it. Human beings think in pictures and you have to change that internal self image to change the external you.
We also think in words, of course, with that incessant chatter or self talk inside our heads, and our spoken words come forth as a result of what’s been going on inside our heads. I’ve always been fascinated with the study of linguistics and semantics because I’ve found that our bodies and our life circumstances are a perfect reflection of the words we choose and the hidden meaning behind those words.
That’s the error that was made by this group of weight loss bloggers. They decided to use the words “fat blogger” to describe themselves. It was a perfectly innocent mistake, but a mistake nonetheless. If these folks were to describe what they do on the Internet, they might say, “I am into fat blogging.” That’s like a verb – they’ve defined themselves by what they do.
If they were to describe themselves (who they ARE), they might say, “I am a fat blogger.”
Now, stop for a minute and think about the semantics behind that phrase. I AM A FAT BLOGGER. Not only does it contain some ambiguities, that choice of words reflects a person’s identity and self image. When I hear that, I see a picture in my mind of an overweight individual sitting behind a keyboard. Is that what you want to physically express? If not, don’t you think your choice of words should be considered more carefully?
I know the folks who follow the law of attraction philosophies are all nodding their heads in agreement right now. But it doesn’t matter if you want to look at this scientifically, psychologically or metaphysically, I’m talking about a universal principle for personal change here.
Define in words, who you would REALLY like to be</font size>
What kind of person would you really like to become? A lean person? An athlete? A bodybuilder? A healthy person? A fit person? Well there you go. Why not call yourself a FIT blogger instead of a fat blogger?
There are thousands of weight loss journals being posted online every day. If you’ve taken up this endeavor and you call it “fat blogging” or if you simply haven’t given much thought to how you describe yourself, I’d like to offer this suggestion: you may be reinforcing with words and labels the self image and identity of an overweight person and as long as you continue doing that, you are likely to continue to have weight control difficulties.
Yes, I realize, a “fat blogger” might have to change his website name or the graphics, etc, etc. But hey, why not? Why not take a red X and cross off “FAT” and write in “FIT”. Yes, I am a FIT BLOGGER!
Rob Cooper, who lost about two people (about 300 pounds, that is), understands this. He named his site the former fat guy. Get it? FORMER fat guy. If Rob clung on to that old self image of himself still being a fat person, I think he would still be secluded in his apartment, immobile and alone like he was years ago. Instead, he is one of the most active, interesting and social guys I know. And of course, fit! He’s one of those world traveler dudes who climbs mountain peaks and explores jungles and jumps out of airplanes for fun. A regular Indiana Jones.
In a recent blog post, I introduced you to my friend Adam Waters from Australia and I showed you his 12 week fitness transformation video. He is probably the world’s most successful fitness blogger and has 4 million views on his most popular You Tube video.
Now, check out this part.
Adam failed at maintaining a body transformation several times before he figured it out. He did the most well known body transformation competition, BFL, with some success, but not long afterwards, he slipped right back into his old ways, or what he called “his darkest hour.” It wasn’t until he changed his WORDS, his IDENTITY and his SELF IMAGE that he made a change that stuck… and it has stuck for more than 3 years now – that’s how long he has been walking around with six pack abs.
How did he do it? He didn’t call himself a fat blogger, he called himself a “SHREDDER.” In case you’re unfamiliar with the vernacular, shredded is the term to describe extremely low body fat. You see, there’s lean, then there’s ripped, then there’s SHREDDED. Adam knew he didn’t just want to be average or even just lean, but SUPER-lean, so adam calls himself a shredder. It’s who he is, it is what he does. It’s a part of his identity.
Who are you? If your body fat percentage is higher than average, you are NOT a fat person! Fat is not a person. Fat is a biological tissue where excess energy is stored. Fat is a temporary physical condition.
Confused? Still not sure? That’s ok, this concept scrambles most people’s brains at first before it clicks and then this changes your life.
Just try a few on to see how they fit. How about:
- I am a lean, mean muscle-building machine!
- I am the greatest! (ali liked that one)
- I am a fitness fanatic!
- I am a peak-performer
- I am a human dynamo
- I am a champion all-natural bodybuilder
- I am a leader and role model (if you’re in the fitness business I sure hope so)
And remember, this extends out to the rest of your life. Rob, I’m sure, defines himself, among other thing, as an explorer and world traveler. You might be: a super mom, an aristic genius, a tycoon, an entertainer, a millionaire in the making, a dance diva, a business builder. Got the idea? See how this works?
In the health and fitness realm, what is your identity? Who are you? What do you want your identity to be? Who do you want to become? NAME IT. CAREFULLY! And be creative. Have fun with it. This is serious, but don’t take it too seriously.
Let me invite you to try on a new identity for size. Become a shredder. Become a winner. Join Adam and I and the 300 + people who have already signed up in the last three days for our 84 day real time physique transformation challenge.
We are looking for at least 1,000 people to join us in the Shr
eddersphere for the first Real time physique (RTP) – Burn The Fat, Feed The Muscle (BFFM) transformation contest at www.rtp-system.com. And there is still time to get on board. There’s no cap to the number of contestants, but there is a registration deadline on April 30th, 2009.
This is a fitness and self improvement contest that has never been done before because it’s an accountability fitness competition.
</font size>
You will be held accountable for your actions – your training, your nutrition and your lifestyle – every day, like NEVER before. And you will have to BLOG IT.
I realize that accountability scares some people, because they don’t want to stick their necks out and make that type of commitment. But that’s actually the whole idea! Get out of your comfort zone and feel the fear – THAT’S WHERE YOU GROW! That’s where all the change takes place!
Making the “burning my bridges behind me” type of commitment is the reason you should keep a journal or blog and take on a challenge. If you’ve been unable to make the body changes you’ve always wanted, maybe no one ever held you accountable before! Maybe you never held yourself accountable before.
More than being a “before and after” fitness competition, and more than winning the grand prize package (where you get to come meet, dine, entertain and train with Adam and I in New York City), this is about changing your identity and self image (the interior you) along with your body (the exterior you).
Listen, it’s neglecting to change what goes on inside (thought), along with changing what goes on outside (action), that leads to failure. Transforming your mind and your body at the same time is the key to success.
So come join us. Come on over to www.rtp-system.com</b and read about this mind-body system for transforming every part of you.
This could be your year. And I believe this is the beginning in a new era of fitness competition challenges. No longer will these competitions just be about the body fat percentage and getting ripped (or shredded). Although having those six pack abs sure would be nice wouldn’t it? (just ask Adam).
To get all the contest details go to www.rtp-system.com</b to learn more. And keep your eyes out in the days ahead for the official trailer (yes, the RTP- BFFM transformation contest movie trailer).
Your friend and coach,
Tom Venuto
www.rtp-system.com
www.BurnTheFat.com
www.twitter.com/tomvenuto
PS. Be sure to enter by April 30th for a chance to win the all expense paid trip* to meet Tom and Adam in New Jersey and New York city in August
*Some restrictions apply. See contest rules and regulations at the RTP contest website
Wow-did this hit home Tom. I labled my progress journal at the Inner Circle (as well as my blog at RTP) ‘Now or never’. Not quite like ‘fat blogger’ but it doesn’t sound very optimistic does it? I think I am going to rethink that right now.Thanks, as always, for the fabulous insight.Connie
You guys rock!CareyforFitness.com
Outstanding article Tom! What you say is so true. I know that changing my mental concept of who I am, has made a major difference in several areas of my life.I am very grateful for the opportunity to participate in the RTP contest. I believe my results will be massive and my life changed through the process.Thanks again for helping create this excellent opportunity!Time to get back to shredding :)James Scott Murphy
Hey Tom, great post mate! I wanted to thank you for your support of the RTP System and the ShredderSphere. it’s getting mighty busy and I’m very excited about the whole thing!!Thanks again mate!See you in the ‘Sphere! :)
Hi TomEverything in your post is so true. I have spent years wandering lost thru the “fitness & weight loss world” . 6 weeks ago I stumbled upon Adam and RTP and now I am home , no longer lost and loving it. This system has pushed every Hot button I had and forced me to move past it. And I have the results to prove it. We in the Sphere are truly glad to have you amongst us.Cindilean57
I am really happy to hear you say all this. You know why?I am a doctor (into bariatric surgery, too) who has come from a 20+ %age body fat to 11% now.My (new) fitness blog is named after who I am going/want to be, not what I am: a sixpackdoc.If you look at my Twitter profile, you will find the same reflection.The point is not be vain, but to point out that I was doing something natural for me, but you pointed out the positive psychological forces behind this.Great post, and I take this chance to tell you how big a motivational and learning source you are to me in life.
Rambodoc: “six pack doc” Now, that is EXACTLY what I’m talking about! Keep up the great work, and I will be checking out your blog with interest.train hard and expect success,Tom V.
Hi TomA couple of years ago I lost about 45 kilos (nearly 100 pounds) and was doing great at keeping it off and trying to get my bf down to below about 24%. I was at 26% then I had a car accident resulting in a chronic illness. Since then I’ve gained 9 kilos and bf is up to 39%. I had trouble working out what has happened to me until I realised when reading your article that I have defined myself in terms of my limitations instead of in terms of what I can still accomplish. Plus of course, I’ve given myself licence to eat crap because I ‘feel crap’.Thanks for a very motivating article.
Take this a step further! Make the mental transformation (new self image, new name, etc) and consider it done. Then of course you must take the corresponding actions to make the physical manifestation. The point is you can create what you want instantly. We all realize the physical transformation takes time, but if you focus too hard on what is GOING to happen, what WILL happen in the future, its like a greyhound chasing the rabbit. He never catches it. See your goals acomplished and you will accomplish them.
Awesome article Tom! As you have stated in your post I too truly believe that this fitness contest based on real time accountability is truly ground breaking in the fitness world (along with the awesome “event-based” prize package on offer!)I look forward to shredding it up over the next 110 days and meeting you in New York City, and the Contest Winners. We are gonna have a blast!
Hey Tom,what a fantastic post and all what you say is so much true: Being a Shredder became also part of my identidy and it feels good.Thank you for your massive support in the Shreddersphere, your and Adam’s approach to “opportunities” (some people call them problems) and the accountability-system online itself shifts me to another level in all I do: I plan and work the plan. Also on other levels of my life. The Shredder-family is amazing: Supportive, positive, helping. No judgements.Thank you again for all your support.Juli
Guess I wasn’t all that wrong when I picked getfit2009 for my Twitter account
Good stuff. Personal image is everything and if you view yourself as a lazy, fat, alcoholic, you probably are one (yep – I was one).
Tom, Thanks for the inspiration! Your words are powerful and so true. We need go at it with success in mind, use positive self talk and become the person we want to be. I’ll be checking out your contest and most likely will sign up for the challenge. I have y 20 year reunion this Summer and I’m going to be one hot super mama! :0)
Tom – Yet another great article to the point! Thank you.I have always believed we are what we think. Words are the very vehicle we all use to express those thoughts. Even one at a time, words have meaning. Too many people today try to change the meanings of standing words to justify their own greed or lack of knowledge or both. One of pitfalls I refused to fall into when I started my weight loss program in February 2008, commensurate with a large dose of patience, was NOT to call it a “diet”! To me, the word diet simply means “eating habit”, not losing weight. Most dictionaries will support that thought. Somehow, that word got so abused & misconstrued over the years that to most, it dictates a special plan idea, a quick fix, a loose-20-pounds-in-two-weeks attitude. If one calls it what it is today, “a-proud-of-myself-way-of-life” program, then quite simply, it WILL be that tomorrow, and the next day and so forth. Call it temporary. it will always be temporary. (:Anyone for a game of Yoyo?:) I think too many people are too over-wired into the opinions of others. That’s where all the mis-direction, lack of belief, self confidence and patience comes from. It harbors a “should they not care, why should I” attitude. I’ve often quipped “Be patient now or one in the hospital later!”Be yourself….be successful!I win every day I wake up! Your “Web Log” has been a major source of info and support right along. Thanks for being there!Paul Freshnock-New Jersey Shore-40 #’s lighter BIG FIT WINNER!
As a man thinketh in his heart, so is he…Thanks Tom.
Tom, With great reverence for what you and Adam have done to inspire me, in accordance with the vision you cast in this message today: In caps, on purpose.I AM A SHREDDER!Please hold me accountable as I do for myself on my mission 2 culminating on 7/23/09. See you in NYC! Thanks for all your support and passion stomping out the deceptions so that peace may come to those who choose good, holy, and righteous love and care for their physique. Brian, The Hardcore Shredder PERIOD
Thanks again Tom and AdamI’ve tried blogs (several) and may get back to them. But they always failed to inspire me. For those who need something more visceral – try hand writing in a diary – yeah, the old fashioned way. It has the same effect (less public however) but the concept is the same – write down who you are.We become what we think – can’t remember who to quote on that but Tom and Adam have the same message.Great success with the Shred!
BrendanBy all means, blog or hand write in a diary…. different means to the same end… and the 4th level of accountability – the public part – is not for everyone.”We become what we think about, most of the time”That would be EARL NIGHTINGALEThe strangest secretthe original secretanyone who hasnt heard the classic recording or read the little book, go get it!train hard and expect success!tom
Hi Tom,Great blog.I couldn’t agree more with your wording of: ‘I believe that understanding motivation and changing your mindset are the missing links in long term weight control’.One of the biggest mistakes people make with themselves in the fitness industry is their ‘self talk’.Starting your sentences with: I am so happy and grateful now that…. ( not mine Bob Proctor’s) can really make a difference to all walks of life. I have applied these same principles for my fitness business in Australia and i am pleased to say after 4 years we are the new Australian Personal Training Business of the Yearfor 2008/09….It may not happen overnight but with persistance and total belief in yourself… IT WILL HAPPEN.Your wroding and philosopies on your blogs is fantastic. We teach and distribute The Secret here in Australia and you have obviously been down the path with the Laws of Attraction….I have only just joined into the blogging world here in Australia and it is an amazing place.Thank you for all the great blogs i will be sure to stay tuned into your webite. Keep an eye out for my own NEW blogging website to be out soon….Keep up the great work!!Scott
Scott. thanks for your post. Bob Proctor is a smart dude. I have followed his work since 2002 – was involved in his coaching programs for 3 years – before the secret came out. I recommend all burn the fat blog readers look into bobs materials.In fact scott, “I amso happy and grateful now that……” is an affirmation i use in the burn the fat, feed the muscle book (http://www.burnthefat.com) in the chapter on goal setting (with a credit to bob of course!)Cheers!tom
Hi TomI am in Day 39 of the RTP System – I wanted to share what is going to be my theme for my blog this evening.Self-efficacy – is the belief that one is capable of performing in a certain manner to attain certain goals.Before signing up to the RTP System Tom, I only thought that a change would be possible in theory! Put no I am putting that theory into practice. In fact some of my certain goals have already come true! Its oinly Day 39 – WOW!If I could encourage your followers to do one thing this year just for them! Then it would have to be “Believe they can meet you and Adam in NYC” -You guys are an inspiration to what can be acheived if only you truely believe!Shred on!!!!!!!!!
“You can NEVER outperform your self image.”Wow, so profound and striking…your words really sunk in like nothing else…I still need to work on this. THANK YOU SO MUCH :)
Tom, been away from the computer for a few days – out running, running stairs, lifting in the gym, playing floor hockey etc, just general shredding work, and completely missed this post.Thanks for the mention.keep on shredding
it’s all about playing the mind games inside the ol’ thinkin’ bucket. i’ve quit saying, “i’m losing weight”, because the brain registers that what is lost must be found. now i’m “evicting the fat cells” or “working my way to fitness”. if someone at work brings in donuts or something equally evil, i tell myself, “that’ll taste good for about 3 minutes, but i’m gonna be rockin’ my swimsuit all summer long!” it’s all about internal attitude! thanks for the post, tom!
hi Tom,I have read both your e-book and your shop book and have been motivated by what I have read. I am considering joining the RTP comp but am well to be honest, frightened. I am a busy Mum with 3 small kids with a husband who works long hours away from home and it is easy to find excuses not to become a shredder. I have completed 2 duathalons this year but cannot make the connection to really get into the serious business of losing body fat. I need a little reassurance that I can do this as I seem so far removed from where you guys are at.
Tom,I believe what you write above and that’s why I *am* a “fatblogger”. But let me explain… When I started my blog, I looked for a name and settled on The FAT Lifestyle but it’s not what it seems. You can satisfy your curiosity here:http://drew.mykitchentable.net/fatblog